Knoetzl

Founded in 2018, Knoetzl is one of Austria’s leading dispute resolution boutiques and we were proud to work on every aspect of their identity when they first launched. Following years of impressive growth and establishment as the go-to firm for sophisticated disputes in their region, we were asked to look again at their brand expression and help evolve it to reflect their current confidence, nuance, and distinctive value.

We worked closely with the Knoetzl team to capture what makes them different: agile specialists who combine the muscle to handle complex, high-stakes matters, and we ensured the resulting identity and website positioned them as fast, fearless, and effective. The accompanying digital experience showcases their geographic reach across their region, their growing practice areas and showcases their lawyers more effectively, enabling clients to speedily understand the firm’s capability and find the correct contact.

The rebrand and website have given the firm the platform it needed to tell a more sophisticated story about its evolution and enduring propositions; they now have a digital presence that matches their reputation: confident, influential, and built to attract the next generation of dispute resolution talent.