Dubai Arbitration Week

Dubai Arbitration Week is the MENA’s most prestigious international arbitration event, bringing together thousands of arbitrators, legal practitioners, and dispute resolution professionals from across the globe. 2025’s event was set to be the biggest and most successful yet, and the organisers came to us with the challenge of shaping a brand identity and digital presence that would reflect the event’s growing stature and Dubai’s ambition to stand alongside the world’s leading arbitration bases.

We worked closely with the organising team to bring this vision to life, creating an identity that captures the event’s unique position at the crossroads of east and west, tradition and innovation, with a nod to the pugilistic nature of dispute resolution. This was combined with a website that captures what makes the event special, showcases the week’s programme and enables delegates to plan and navigate a complex multi-day event with ease.

The new identity was launched at the opening party in November 2025 in front of thousands of delegates, and we were delighted to hear in person how well it resonated with international practitioners, regional stakeholders as well as the next generation of arbitration professionals who will continue to make this event an unmissable fixture in the global disputes calendar.