Raedas is a peerless investigative support and strategy consultancy, working with the world’s leading litigators and businesses on high-stakes, global disputes and contentious scenarios. The founders are committed to putting investigation at the heart of the litigation process, using fresh thinking and creative nous to solve age-old problems. The commercial climate remains firmly in their favour, as funders and private practice increasingly recognise the commercial advantage of information and insight.
Supported by our in-depth knowledge of the international arbitration and litigation markets and the private practices that serve them, we worked with the management team to find a define a compelling point-of-view and build a decisive focus on its marketing. This was developed into a brave new identity for the business, including a new logotype, complemented with a suite of graphic devices, and a complete overhaul of the digital experience. The project has delivered real differentiation and energy in a marketplace awash with cliched motifs and tired themes.