The four founders of MEUM approached us at a crucial stage in their journey. They had a clear and inspiring vision of the firm they wanted to be; a place where the next generation of ultra-high-net-worth individuals could receive expert advice and support on any and all aspects of their life, be that legal, financial or personal. Attracting the best to join them on the journey – both clients and new joiners- required an identity and a brand which looks and feels extremely high quality; one that can sit comfortably among the very best in their space.
From the name onwards – MEUM means “that which is mine” – we worked with the founders on shaping a look and feel that perfectly captured their modern and diverse business model, completed with materials and a website that tell their story and express their verve and vigour clearly and confidently.