Work includes: ANIMATION

Allen & Overy

With 39 offices across 29 countries, Allen & Overy is an international law firm with truly global reach. Over the past 10 years, we have delivered a range of projects, all designed to help make the unique propositions of their brand come to life.

The strategic communications projects we have worked on for the firm include film and animation for annual reviews and development initiatives, plus marketing and communications training. We have also worked on naming and brand protection advice for core services.

We also created advertising and branding toolkits with a messaging matrix, which was sent out to offices across the world, the toolkit allows the firm to deliver the personality of regional storytelling without losing the brand consistency of a global message.

Phi Finney McDonald

Founded by three of Australia’s top litigators, Phi Finney McDonald is a boutique law firm based in Melbourne.

Its founding partners built extremely strong practices at one of the world’s most well-known plaintiff litigation firms, becoming the firm’s leaders in the class action space.

But they had a vision to build a contemporary, highly-focused firm that would unite their talents and be driven by their shared ethos. We worked with them to make that vision a reality.

We started by helping the define and clarify the firm’s role in the world and the objectives they sought to achieve by setting out on this journey together.

We also identified the propositions and capabilities that would make real connections and concentrated on distilling shared values and purpose into a compelling commercial blueprint.

From there, we delivered an identity, with naming, logo components, brand protection and a complete suite of on and offline materials.

This was supported by launch communications and ongoing PR, crafting the narrative that would communicate the firm’s unique perspective to the media and other stakeholders, helping attract attention and make a confident entrance into the market.

Osborne Clarke

Osborne Clarke is an international legal practice that works across key industry sectors to help their clients and their people succeed in tomorrow’s world.

Working closely with the leadership team, as well as practice heads and lawyers across their international network, we developed a strategic framework for the firm’s corporate, internal, external and digital communications, connecting the firm’s successful and enduring strategy with inspiring tactics for engagement.

Kennedys

Kennedys is a specialist national and international law firm with expertise in litigation and dispute resolution.

It has over 1,450 people globally, across the UK and Europe, Asia Pacific, the Americas and the Middle East.

Working with the Senior partner, we developed a programme to define and articulate a commercial strategy and re-engage the firm with a compelling new destination, with a supporting behavioural framework geared towards driving real performance.

Once defined, we then supported the leadership team in communicating the vision throughout the partnership, with a full range of internal engagement tactics. This naturally led to a programme to evolve the firm’s corporate identity.

Wiggin

With any brief or client, immersion and understanding is integral to great results. We relish how insight can inform and delight our thinking, and subsequent outputs.

So our relationship with leading technology, media and brands law firm Wiggin over nearly ten years has enabled us to deliver outstanding and ground-breaking work via our dedicated teams and integrated structure.

Our relationship began by working with the business development, marketing and communications teams to refresh the brand to support the changing needs of both clients and brand.

This led to an on-going support role, with a retained design team deployed to work on all pitch and marketing collateral for the firm, which consequently developed into the integrated working model we have today.Day-to-day, we work together with them as its outsourced BD and brand partner.

We have developed class-leading bids for some of the most progressive businesses in the film, tv, music and publishing businesses. Most recently we’ve worked closely with the management team to define firm-wide messaging to support the firm’s new strategic objectives, with a new website to match.